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Audit of Promoters

Companies often use promoters to attract customer interest in a brand, product or service. The work of all employees must be monitored. To inspect the work of promoters there is a special service – audit of promoters.

Audit of the promoter

When conducting a promoter audit, the auditor visits the promoter's place of work. The auditor is a special person, an independent employee, whose main task is to objectively report everything that happens at the promoter's place of work.

The auditor records:

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The fact of the presence of promotional staff at the promotion venue
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Availability of the required number of personnel at each point
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Assessment of the necessary stock of promoted products in the sales area
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Accuracy in the design of promotional stands
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Timing of the promotion (start/end)
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Count of the number of promotional materials on the counter
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Evaluation of promoter's work (neat appearance, availability of promotional uniforms, reliability of speeches, friendliness, activity)
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Full control of promoters' work according to the criteria set by the customer
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After the audit, the auditor fills out a report, which includes all the information obtained. To the report, at the request of the customer, the auditor can attach audio recording and photos of the place of audit.


Promoter audit can be conducted without the disclosure or with the auditor disclosure. If the disclosure of the auditor is chosen - the promoter should sign a questionnaire.

Control of promoters will allow to exclude accidents and errors in the organization of individual BTL-activities and promo-campaigns to promote the product or enterprise. You, as our customer, will get reliable information supported by photo and video reports.

Audit of the advertising campaign

With the help of independent auditors, an audit of advertising campaigns that organize promotional activities for your company is also carried out. The auditor evaluates the work of promoters, the design of the promotional stand, the availability of POS-materials and tasting products.

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Audit of promoters' work will allow you to

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See and evaluate the quality of work of promo-personnel and the level of competence of your contractor
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Promptly respond to shortcomings in the work of promoters
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Make the necessary adjustments to the mechanics of promotional activities

Audit is performed by a specially trained person according to a pre-planned and agreed with the customer scenario. After visiting a retail outlet, the inspector fills out a checklist prepared by the agency.

If you are interested in the service, please contact us:

India: +91 8983484130

Or just fill in the application form.
Our manager will call you back and introduce you to all the advantages of our service

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Your data will not be shared with third parties

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Indirect marketing tools have been proving their worth over the years.

Distribution of flyers, product tasting, exhibitions, lotteries and fairs allow to increase demand for products, attract additional attention to the organization, make the brand recognizable, form a positive image of the product among potential customers.

A promoter audit will allow you to run your promotional campaign as transparently and economically as possible.
Marketing agency Control Service will perform quality control services for your promotional staff: promoters, tasters and consultants.

A promoter audit will allow you to run your promotional campaign as transparently and economically as possible.
Marketing agency Control Service will perform quality control services for your promotional staff: promoters, tasters and consultants.
Contact us, you will be satisfied!

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