Why do you need Mystery shopping in real estate companies?
The main reason is the very high competitive environment - even in small towns there are a huge number of different real estate companies. Therefore, in working with potential clients, not only promotions and additional bonuses and services, but also high quality of service and maintenance come to the forefront.
If sales are not going well, there are probably problems in the quality of customer service. The Mystery Shopper service can help identify and eliminate them.
Our agency will help you find out
How to improve quality primary care
Find the flaws in customer service
How to increase the inflow paying customers
Work verification sales managers
Operator audit call center, e-mail and online chat rooms
Work verification mortgage professionals
Our staff prepares questionnaires, scripts, finds the mystery guest, sends them to locations, collects reports, analyzes and prepares reports.
A mystery shopper is an average client of the "real estate buyer" theme.
The result of the verification will depend on how well the mystery shopper is selected. We carefully approach the search and selection of an undercover agent and have an extensive staff base. The database is updated daily, which guarantees our clients prompt execution of research tasks.
A professionally designed questionnaire in accordance with the needs of the customer and taking into account the specifics of interactions with secret visitors allows you to objectively assess the required parameters.
Matching mystery shoppers to a typical image of a potential customer minimizes the disclosures of the reviewer - and therefore increases the validity of the research.
Interaction with mystery guests at all stages of the research provides an opportunity to obtain the maximum amount of information, as well as to clarify any details if necessary.
Verification and correction of reports by our specialists allows to exclude incorrect and incomplete reports in advance.
Providing a final report on the results of audits saves the client's time for independent analysis of the provided data.
On a pre-arranged day and time, the mystery shopper comes to the real estate agency and acts according to the received legend.
Depending on the objectives of the research, the legend may be different. A mystery shopper may request an apartment with certain clear parameters or, on the contrary, pretend to be a client who "wants something but doesn't know what" and seek help from the company manager.
In the location, the mystery shopper asks specific questions, makes audio recordings, and assesses the appearance of employees and the cleanliness of the office.
After the visit, the secret guest urgently fills out a questionnaire, which he sends to his coordinator along with the artifacts, so as not to forget anything.
We will develop a questionnaire, a legend and an instruction manual for your projects
Let's run some tests checks
You'll get the results in personal cabinet online platforms
We will provide you with
a cost effective and best in the industry practice
Defining the objectives of the study.
Development of questionnaires, instructions, scenarios and legends.
Identification of the necessary artifacts (video and photography, audio recording, receipt collection)
Selection and training of mystery shoppers
Preparation of agents for a specific check.
Distribution of mystery agents
according to the location schedule.
Visiting the assigned objects.
Completion of reports.
Verification and analysis of the data provided.
Preparation of final reports with recommendations
How the results of audits are processed
After completion, the reports are entered into the online system, and the questionnaires are sent to the validation department specialists for verification.
Each report is reviewed in several stages:
Checking to make sure all fields on the form are filled out and that all necessary artifacts (audio, photos, receipts, etc.) are present.
Checking whether the provided data corresponds to the audio recording
Checking for spelling, logical and punctuation errors
Once all validation steps have been passed, reports in the system become available for viewing by designated client representatives.
At the end of the survey, a summary table of results is compiled for all chain hotels and employees.
On the basis of the analysis of the data received, the specialists of the Project Department form a final analytical report on the results of audits
Carrying out "mystery shopper" audits on a regular basis in a real estate agency is more relevant than ever. Practice shows that service in such companies is often not at the highest level. Should you be reminded of the great competition? Be the best! Be the first! Control and improve your service.
Conducting Mystery Shopper research on an ongoing basis gives benefits:
Sales growth and profit increase
Customer focus assessment
Motivation for employees
Level control services
Analysis of companies competitors
Increasing the flow of regular and new customers
To order a mystery shopper study means to get support of an experienced specialist who will definitely help in improving the service of your company!
Using the experience you will be able to significantly improve your business and motivate your staff to perform their tasks.
A personal project manager will work with you to ensure the success of your research.
The manager fully supervises the project, consults on all questions that arise, provides the following information on the project:
All research results will be guaranteed to be shared only with you under a non-disclosure agreement.
Data obtained in the course of audits will not be passed on to third parties!
Just fill in the application form.
Our team will call you back and introduce you to all the advantages of our service.
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